Twinning Is Winning Introducing The ‘Baby em’ Collection

Twinning Is Winning Introducing The ‘Baby em’ Collection

Are you ready to twin in style with your mini-me? Then our latest collection will have you adding double to your cart!  

Our dreamy Emma Silk collection consisting of luxe PJs, camisoles, dressing gowns and eye masks has fast become a favourite with our Emma Wallace women and now, with the launch of ‘Baby em’, your little one can lounge in style with you. Crafted in 100% pure silk satin, the adorable ‘Baby Em’ edit of mini kimonos, pants and headbands featuring some of our most-loved signature prints, will ensure you’re always the best dressed duo around.

Matching outfits may have been reserved for kitsch Christmas PJ sets in the past but, with this beyond chic offering, you can upgrade your twinning style for a look that’s worthy of any fashionista. 

As a new parent herself, Designer Emma wanted a match-made in heaven collection that both her and her daughter could wear all day long. 

“I practically live in our decadently dreamy Emma Silk collection – it’s the perfect fusion of comfort and chic design. Matching with my daughter Ayla is something that always makes me smile, but I’ve never liked the overtly sweet mum/baby collections on the market. 

I wanted to put my little one in something that had the ahhhh factor but still complimented by own style. Translating our adult PJ designs into miniature meant I could maintain those fashion credentials whilst adding a dose of cuteness in the process.”

The ‘Emma Silk’ and ‘Baby em’ collections come in three beautiful prints to help you slumber in style. For those who favour florals, the rich green Kiku Set draws inspiration from the Japanese chrysanthemum whilst the Papaver Set uses the wild poppy as a modern-day muse. Go for geometrics? Then the Cassia Set with its pretty pink hues is a true hero. 

From Kim Kardashian and little North to Millie Mackintosh and her daughter Sienna. Serena Williams and her mini-me Olympia, to Beyonce and tiny style icon Ivy Blue, matching with your baby is becoming a celebrity trend that’s really picked up pace. Not only is it cute, it’s the perfect way to help you bond over your shared passion for fashion. 

Now you can get the look and ensure your synergetic style is always on point! 


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